sour nothings

Jessica (she/her) is a writer, artist, and marketer living in New York.

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I have been passionate about art and creative writing since childhood. My composition notebooks from the 90s are filled with hand-drawn comics and poetry.

Professionally, I have amassed an impressive skill set as a creative marketing specialist and brand manager with a strong background in tech. My experience with graphic design, content creation, and web optimization allows me to transform brand identity into a strategic storytelling process.

Artistically, I use color theory and illustration to bring complex ideas to life. Through poetry and prose, I explore everything from ethics to epistemology alongside themes of mental illness, grief, and family dysfunction.

an overview of my skills

Content planning & creation.

Social media management across all channels.
Writing for inbound/outbound and B2B/B2C communications, including emails and newsletters.
Web and print advertising.
Case studies, blogs, and articles.

Brand storytelling.

Step 1: Distinguish a brand's unique voice, style, and goals.
Step 2: Increase awareness and loyalty to the brand through strategic storytelling, developing campaigns around fleshed-out narratives and key objectives.

Graphic design (digital & print).

Digital: Images, logos, graphics, and icons formatted for social media, website, and emails.
Print: High-resolution design for sales flyers, pop-up banners, company documents, white papers, & misc. promotional swag.

Website & SEO management.

All content created for the web is optimized to meet current search engine algorithms.
Ongoing research into trends, market behavior, and keywords.
Analytics to evaluate success and adjust KPIs.